ALEX PORTFOLIO
About me
I’m a marketing specialist experienced in content creation, social media management, SEO, Meta and Google paid ads, and sales messaging on social media.
Paid Advertising Performance Overview
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Thanksgiving Discount Phone Repair Campaign | 11/2025
Campaign Overview
Thanksgiving phone repair promotion to drive foot traffic and service bookings during the holiday period.
Process
Developed $10 first-time repair promo for Thanksgiving holiday online & in-store.
Created video scripts, directed filming, edited short-form content.
Launched & optimized Facebook & Google Ads.
Generated traffic via Messenger & direct walk-ins.
Outcome
40+ creative assets | 300K+ views | Hundreds of chat-to-store conversions & calls | Top 2 in 20+ local keywords | 30% email open rate | +30% customer volume vs competitors.
Phone repair advertising video collad with Seattle influencers | 09/2025
Campaign Overview
Influencer collaboration campaign to boost local awareness and attract diverse customer groups across Seattle and Renton.
Process
Negotiated partnerships with Seattle based influencers at optimized rates.
Provided scripts, insights, and creative direction for each influencer video.
Supported filming and edited final short form content.
Launched Meta campaigns using influencer creatives to expand reach and diversify ad angles.
Outcome
4 influencer videos | Prority repair shop in Renton using this strategy | Highest customer visits since opening (~40% higher than competitors) | More walk ins referencing influencer videos
100 Phone Repair Challenage series | 07/2025
Campaign Overview
100-episode repair video series showcasing real device diagnostics, repairs, and troubleshooting to highlight technical expertise and build audience trust.
Process
Planned daily repair concepts across 100 episodes.
Filmed and edited short-form repair content.
Optimized posting format to increase watch time and retention.
Outcome
100+ videos produced | Strong audience engagement | Boosted brand credibility through consistent technical content
SUPORTIVE PROJECTS
